Digital Marketing Agency Call Logo

Not sure if Digital Marketing is right for you?

Get a free first consultation

Call us


How Can Social Media Management Services for Small Businesses Help?

by | Dec 20, 2022 | Social Media News

When it comes to running a small business, there’s no easy way to do it. There always seem to be so many pressing matters on your plate, it’s easy to let things fall by the wayside.

Social media platforms are both a blessing and a curse for small businesses. While they provide a great way to build a community around your company and essentially provide free advertising, they also require a steady amount of work to maintain.

This is how social media management services for small businesses can help. Instead of taking time away from your already busy schedule, a third party company like IT Edge can run your social media pages for you.

Keep reading to find out the benefits!

Creating and Monitoring Quality Content

One of the most difficult things about consistently running a social media page is content creation. Algorithms favor users who create original content and post frequently, so taking the time to create your own content can seem overwhelming.

With social media management for small businesses, you can be as hands-off or as hands-on as you want. At IT Edge, we have a well trained and experienced team media creation team that devotes hours to curating the best post for your specific business.

Whether you want to be part of this process is totally up to you. Our social media management team will work with you to create the ideal social media presence for your business.


 Consistent Posting and Scheduling

Another downfall of social media for small businesses is that algorithms tend to favor users who post frequently. On top of creating original content, logging into multiple different social media channels and posting multiple times a week can take time that you just don’t have.

That’s why IT Edge wants to do it for  you. Social media management services for small businesses can alleviate the pressure of consistent posting, and you’ll still be able to reap the benefits of active social media pages.

On top of creating your original content, IT Edge can schedule and post your content on multiple different social media platforms as often or as little as you like. Again, you choose your involvement in this process. 

If you want to be totally hands-off, we’ll take care of the entire thing. If you’d prefer to see the results before showing them to the public, that’s great too! The open channel of communication between our social media management team and you can allow any goal to be reached.


Real Time Results

Once your social media platforms are bolstered with original, frequent content, it’s time to see how it has actually worked. When using social media management services for small businesses, you get to see how your posts are performing almost immediately.

With the help of IT Edge’s analytics reporting team, you can gain a greater understanding of how your posts are performing, and why it’s important to keep up with your social media presence. 

Unlike traditional advertising campaigns, which take years to fully gather results, you can see definite information about your posts. Such information includes the likes of who viewed your post, impressions you’ve made, how many people clicked through to your profile, and more!

This information can allow you to make the decision to continue your social media campaign, or not. 


Connect With IT Edge Today!

Social media management services for small businesses can help your company in a variety of ways. Whether it’s providing free advertising, creating a community around your business, or just posting things that you think are fun!

With IT Edge, you don’t have to worry about the hassle that comes with successfully running multiple social media accounts. We’ll worry about the creation and posting, while you continue to grow your business.

To get started, contact IT Edge today!


Leave a Reply